Personal Branding Workshop

Take your personal branding to the next level

Whether you are a professional or executive looking to improve your appearance, increase your personal visibility, or are interested in being perceived as an entrepreneur, personal branding is essential for professional and business success today.

In this workshop, you will learn how to build and maintain a strong brand presence. You will learn how to steer conversations in a targeted manner and how to strengthen your own presence towards potential customers, employers or investors.

Become a brand and create a point of attraction that arouses interest and curiosity in others!

In the workshop “Personal Branding” we clear up a widespread misunderstanding, because: Your personal brand is not just your social media account or a well-groomed resume. Your brand is your story, that is, who you are at your core and who you want to be.

Who is this workshop for?

The workshop is aimed at female specialists, managers, board members and entrepreneurs who…

  • Want to build awareness internally/externally beyond their professional title
  • Want to create targeted personal branding for specific topics within the company
  • Want to act as a professional attraction for potential cooperation partners, interested parties and business customers
  • Want to find out what potential is still open to them professionally outside their current framework conditions
    are open to making themselves more visible as a personality
  • Are willing to create a brand out of their person

You would like to book this workshop for yourself or your employees?

Then I look forward to your inquiry.

Contents of the "Personal Branding" workshop

The contents of the workshop at a glance:

  • Identification of the own brand core
  • Definition of values, missions and visions
  • Placement of own brand
  • Offline visibility: The right appearance at conferences and events
  • Strengthening your presence on the Internet
  • Making the most of networking opportunities
  • Roadmap for personal branding: from planning to implementation
"This is a very noisy world. So we have to be very clear about what we want it to know about us."
Steve Jobs

Find your unique selling proposition and become an authentic brand

As a female leader, it’s important to think of yourself as a respected company brand. You should recognize the value of being visible and well-connected within an organization in order to climb the career ladder and establish yourself as a leader and industry expert.

In this highly interactive workshop, participants will learn and work on the following:

  • Reflection on one’s own basic convictions and connection with individual values
  • Definition of the personal branding statement and one’s “ikigai” or purpose of existence.
  • Placing one’s own ideas, strengthening strategic thinking, and using networking techniques to promote oneself with confidence
  • Definition of a personal and sustainable personal branding strategy
  • Establishing herself as an expert and thought leader within the company
  • Elaboration of the personal brand and the associated storytelling
  • Building LinkedIn success strategies and using social selling methods.
  • Improving communication skills with potential customers, investors, cooperation partners, superiors and colleagues
  • Building your own credibility and reputation through an authentic appearance

You would like to book this workshop for yourself or your employees?

Then I look forward to your inquiry.

About the trainer

Kinga Bartczak

Kinga Bartczak is a multi-entrepreneur, organizational developer, trainer and mentor for companies and people who want to create real change in the world of work.

As an expert in mindset management and certified systemic coach, she has been advising female entrepreneurs as well as female specialists and managers throughout Germany since 2018 in the areas of organizational development, leadership culture and personal branding.

As a certified organizational developer and certified diversity trainer, she also works with her business partner Dennis Jantsch to support companies in change and awareness-raising processes.

With her successful female empowerment online magazine FemalExperts, she has managed to generate more attention for female leadership strengths and the topic of female empowerment. With FemalExperts Consulting, she goes one step further to implement the topics of female empowerment and diversity as part of the corporate strategy in an advisory and training capacity for organizations.

As an author, Kinga Bartczak has already written for national and international online magazines on trend topics such as personal branding, financial education, quiet quitting and women in entrepreneurship.

More about me.

For more information about me and my workshops, please visit:

XING Coaches-Logo - Kinga Bartczak-Female Empowerment Coach
Proven Expert

Request the workshop "Personal Branding" now

I offer this workshop throughout Germany. I would be happy to come to you or your company. We will discuss the exact design of the “Personal Branding” workshop in an upstream director’s meeting.

I am glad to receive your inquiry.

    Other workshops:

    Invitation to more empowerment

    Let the Female Empowerment newsletter regularly stimulate, motivate and inspire you. Free of charge and without obligation, of course. Simply register here and immediately get the first Receive newsletter.

    Subscribe to the Female Empowerment Newsletter now

    Skip to content